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Recruitment Research - What, Why and How

Event Details

Recruitment Research - What, Why and How

Time: July 19, 2017 from 5am to 6:30am
Location: Online
Website or Map: https://sourcingcertification…
Event Type: webinar
Organized By: Martin Lee
Latest Activity: Jul 6, 2017

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Event Description

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Master Sourcer Martin Lee, Brain Gain Recruiting EMEA and APAC Partner, previously VP Head of Sourcing & Research at Kelly Services, provides you with the tools and techniques to kickstart your recruitment research process in this informative webinar.

Recruitment research supports pipelining of potential candidates, as opposed to immediate recruiting. A research-focused talent acquisition strategy is essential both for inhouse Sourcers and Recruiters, as well as recruitment agencies working within niche markets.

One of the first places recruitment research started was in Silicon Valley, where the tech companies realized that contacting software engineers about live roles wasn’t working well enough. Their competitors had strong retention policies and the best people were continuously in high demand!

To acquire top talent, these companies needed to identify strong candidates well in advance of vacancies coming open. Building relationships with potential candidates ahead of time lets talent acquisition specialist communicate their company values, explain what the job roles commonly entail, and discuss candidates' personal situations. Market intelligence and talent branding allows delivering the right pitch, to the right person, at the right time.

Topics covered include:

  • Recruitment research – what is it, who does it and why you should!
  • Competitor analysis, market mapping, and brand awareness campaigns.
  • Finding target companies, colleges, and universities to pull from.
  • How do you find everyone in a department or company?
  • Building organograms.
  • Tools & techniques to create large engaged communities.
  • How to warm up passive candidates so they are interested in future opportunities.

Included: The slides, a complete recording of the webinar, and one month of unlimited support

Can’t attend live? Not a problem – everyone who registers will receive the recording, slides, materials, and support.

Register today:

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